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Taste trends of 2026

25 February 2026

According to 2026 research, consumers around the world demand both novelty and nostalgia when choosing food and beverages.

What flavors and flavors should food manufacturers pay attention to?

Dragon Fruit

The CAGR of new dragon fruit—flavored products is 17%.
The main volume of products produced is refreshing drinks.
The growth of popularity in the segments of alcoholic beverages and confectionery.

Floral and botanical notes

Orange blossom and hibiscus are the key "future flavors" in the segment of low—sugar beverages.
The growing popularity of Finger Lime due to its tart taste.

Asian tastes

Gochhujan sauce: sales in the USA +120% in 12 months.
The fastest growing flavor in the ranking of meat dishes is Korean pulkogi.

The swicy trend (sweet + spicy)

Spicy honey and spicy mango demonstrate double-digit sales growth rates in bakery and confectionery products.
Sichuan pepper, Mexican burria, chili chiltepin go beyond local markets and have an impact on cooking all over the world.

You can get acquainted with manufacturers and suppliers of flavoring additives, ingredients and solutions for launching popular product lines at the Global Ingredients Show.

Register for the exhibition for free using the promo code NEWS

25 February 2026